In 1730 Floris founder Juan Famenias Floris and his wife Elizabeth began selling perfume, in the elegant quarter of London’s St James. Jump forward 280 years, In 2010 Floris celebrated their 280th anniversary. Unveiling an exclusive new eau de parfum ‘280’, the fragrance was released on a strictly limited basis with only 280 bottles. Now that is some history and amazing scents. Floris – Flagship Store Floris Boutique 89 Jermyn St, St. James’s, London SW1Y 6JH, UK Telephone +44 (0) 20 7730 0304 www.florislondon.com